What is ‘Classic Collectables’ campaign?

‘Classic Collectables’ is a campaign where we have created 12x heritage themed bottle cap magnets to celebrate our brand’s rich heritage. As well as the opportunity to collect all 12x designs, 1 in 4 bottle cap magnets is an ‘instant win’ magnet with fantastic prizes ranging from merchandise store vouchers, to NRL finals’ tickets & packages and even some ‘Year of Beer’ prizes. The campaign is running across both On Premise and Retail and as per all ‘limited edition’ campaigns, it is while stocks last.

What do I have to buy to be eligible to receive magnets?

In Retail, you can purchase a promotional "Classic Collectables" case of VB, or a non-promotional case of VB (24 cans/bottles or 30 cans), or a non-promotional case of VB Gold (24 bottles or 30 cans) or a non-promotional case of Mercury Hard Cider (24 bottles or 30 cans) from a participating outlet or Boozebud.

The magnets will be issued to you at the point of purchase by Staff and are available in participating outlets, while stocks last. Please speak with staff prior to your transaction to ensure that they have magnets in stock. For any prize claims, please ensure that you retain you receipt as proof for purchase.

In an On Premise venue. purchase a jug or 2 glasses (pints or schooners, in one transaction) of VB or VB Gold, to share with a friend. The magnet packs will be given to you by staff in participating venues that have the promotional point of sale on display and while stocks last. Please speak with staff prior to your transaction to ensure that they have magnets in stock.

What does each ‘Classic Collectables’ foil pack contain?

Each pack contains two bottle cap magnets. These bottle cap magnets may contain heritage themed bottle cap designs or may contain ‘instant win’ prizes. The ‘instant win’ prizes are gold coloured and will contain the word ‘WINNER’ with a description of the prize you have won underneath.

How many magnets can I collect?

There are 12x Victoria Bitter heritage themed bottle cap magnets to collect. Please click here to see the full set of 12x designs.

How can I win the ‘instant win’ prizes?

1 in 4 magnet packs contains a winning magnet. Each winning magnet is gold in colour, and has the word ‘WINNER’ clearly communicated. The supporting copy under the word ‘WINNER’ describes the prize you have won. On the rear of the winning magnets is a 6-digit unique code. Go to www.classiccollectables.com.au and enter your code to claim your prize.

How do I claim my prize?

If you have found a winning magnet, there will be a 6-digit unique code on the rear of the winning magnet. Go to www.classiccollectables.com.au, under Victoria Bitter, click on ‘Claim your prize’ and enter your details to claim. For case purchases, please retain your receipt as proof of purchase.

What prizes can I win?

You can win the following*:

  • Trip for 2 people to the 2020 NRL Men’s Grand Final. This included a double pass to the Final, return flights and accommodation and 2 nights’ accommodation. 4 prizes to be won.
  • Double pass (adult) to a 2020 NRL Men’s Finals game. Flights and accommodation are not included. 80 prizes to be won.
  • Year of Beer. A case of Victoria Bitter, VB Gold OR Mercury Hard Cider delivered each month. 10 prizes to be won.
  • $15 Victoria Bitter e-store vouchers, redeemable at www.victoriabitter.com.au. These vouchers cannot be used for shipping costs and a maximum of 1 voucher per transaction. Vouchers must be claimed by October 6th 2019 and used by 31st December 2019. These can be used on merch only - not product. 374,906 prizes to be won.

*Terms and Conditions apply – please refer to full T&Cs to see all details.

Where do I find the unique code?

If you have a winning magnet, the unique code will appear on the back of the magnet in black text and will be 6 digits.

My store or venue did not have any magnets, can I get some?

Yes. Simply go to www.classiccollectables.com.au, under VB, click on ‘Order magnets here’, enter your details and for a payment of $3 Inc GST to cover postage & handling, we will send you a pack of “Classic Collectable’ magnets. Please note, due to the Terms and Conditions of the campaign, Victoria Bitter collectable magnets are only available to residents over the age of 18 years in ACT, NSW & QLD.

When can I expect to receive my prize?

e-Coupons: You receive an email with your discount code within 48 hours of being claimed, please check your spam/junk folders.

2020 AFL or NRL Finals tickets: The Team will contact you within 3-5 business days of prize being claimed

2020 AFL or NRL Grand Final packages: The Team will contact you within 3-5 business days of prize being claimed

Year of Beer: The Team will contact you within 3-5 business days of prize being claimed

How can I use my $15 e-coupon prize?

The e-coupons are redeemable at checkout for our merchandise store only: https://www.victoriabitter.com.au/collections/all To redeem your coupon at the merchandise store, add an item(s) to your cart and you will see a field for your 'discount code' to enter your e-coupon code. These vouchers cannot be used for shipping costs and a maximum of 1 voucher per transaction. Only merchandise can be purchased, not alcohol.

I did not receive my e-Store voucher email confirmation:

Vouchers can take up to business days to arrive. Please ensure that you checked your spam or Junk folder. If you still have not received it, please contact us here.

I didn't get a winning magnet, how can I enter the second chance draw?

If you are not an instant winner, you can enter the second chance draw in respect of each non-winning magnet by, during the Competition Period, visiting the Website, go to the second chance draw entry page here and filling out and submitting the online claim form, including by providing all requested information.

If there are any prizes valued at $50 (or over), not claimed by the end of the campaign, a 2nd chance draw will be conducted. The second chance draw will take place on 12pm (AEDT) on 11/10/19 at Prime Focus, Lvl 1, 500 Chapel St, South Yarra VIC 3141.

How many times can I enter?

You can receive a Classic Collectables pack (each containing 2x magnets) from each qualifying purchase, per person per day. For confirmation on ‘qualifying purchases’, please refer to ‘How do I get some ‘Classic Collectable magnets?

Is there a limit to the number of prizes I can win?

There is a limit of 5 instant win prizes per person

Am I eligible to win this promotion?

Only Australian residents aged 18 or over can enter this promotion. Directors, officers, management and employees (and their immediate families) of the promoter; and the agencies, companies or participating premises associated with this competition are not eligible to enter this promotion.

Who should I contact with any questions that haven’t been answered?

Please Contact Us here.